Erica Feldmann is the founder of HausWitch. She holds a Master's degree in Gender and Cultural Studies, with a research concentration in Witches. Her innate interest in the connection between home spaces and wellness led to the creation of HausWitch in 2012. What started as a “micro budget + magic = makeover” interiors blog would eventually become a thriving brick and mortar shop and online community based in downtown Salem, MA. In 2019, Harper Collins published her book "HausMagick: Transform Your Home with Witchcraft." Tune into this episode to hear all about Erica’s journey as a business witch and how she took one idea and it became something entirely else- a thriving store + community.